We collaborate with media so our relationships on both sides of the story help our clients get coverage that actually lands. Then we build the digital infrastructure that makes that coverage impossible to miss.
Earned press coverage from credible outlets is the foundation of authority. It creates the third-party validation that no owned channel can manufacture — and the citations that everything else is built on.
Awards, recognition programs, Wikipedia, and Knowledge Panels signal to the world — and to every AI platform — that you are a credible, established figure in your field. We build and manage every surface that shapes that signal.
The technical infrastructure that makes your credibility impossible to miss. Schema markup, indexing, entity records, and email authentication — the layer most firms never touch and most executives never know exists.
Jason Erkes is the founder of Authority Architects. For 30 years he has been in the rooms where reputations are made and lost — as a television journalist who earned an Emmy breaking news under deadline, as a political strategist who earned a Reed Award navigating campaigns where the stakes were real, and as a Chief Communications Officer who led communications for a nationally recognized company through rapid growth and relentless scrutiny.
He has conducted hundreds of media interviews with outlets from CNN to The New York Times — not as a subject, but as the person who put his clients in front of the camera and made sure they were ready. He understands how reporters think, what editors want, and what makes a story worth telling. That's not something you learn in a PR course. It's something you earn over decades.
Today he applies those three decades to one problem: the gap between who his clients actually are and how they show up in the world. He builds the earned media presence, the digital authority infrastructure, and the structured data that closes that gap — permanently.
Whether you need press coverage you can't seem to get, a Google search result that doesn't reflect who you are, or an AI platform that gets your story wrong — the first step is the same.
Tell us where the gap is. We'll tell you how to close it.
Authority Architects works with executives, entrepreneurs, and organizations who understand that how they show up online is not an afterthought — it's a competitive advantage. Every conversation starts here and stays confidential.